Chip's Quips
A tiny spark of wit for a highly flammable world

links for 2006-09-15

September 14th, 2006 7:20:51 pm pst by Sterling Camden

Posted in Share the Love | No Comments » RSS 2.0

links for 2006-09-14

September 13th, 2006 7:19:01 pm pst by Sterling Camden

Posted in Share the Love | 20 Comments » RSS 2.0

Programming programme

September 13th, 2006 1:59:37 pm pst by Sterling Camden

Like any other endeavor, software development manifests itself in multifarious forms, from craft to craftiness.

Posted in Geek Meditations | No Comments » RSS 2.0

Party Poopers

September 13th, 2006 12:20:45 pm pst by Sterling Camden

Doc the inimitable links to Christopher Buckley’s lament over the state of Republican policy, “Let’s quit while we are behind.”

I have never registered for any political party, preferring to remain independent. I vote for the person, not the platform. That said, I have voted for more Republican presidential candidates than Democratic ones, although the last two elections narrowed that margin considerably.

Contrary to what some Democrats may wish you to believe, not all Republicans are anti-intellectual reactionaries intent on establishing a moralistic theocracy. It’s just that the subset so described includes one individual seated in the Oval Office.

The other day as I was pulling onto the ferry, I noticed a sticker on the red Dodge Ram truck ahead of me — one of those yellow ribbon stickers that usually say “Support Our Troops”. This one said instead, “Support Our Stupidity”. An admission that invading Iraq was a mistake, with a plea to support our troops until we can successfully withdraw (if success can be defined here). I also noticed another sticker on that same vehicle in support of the Republican senatorial candidate, Mike McGavick. Methinks Christopher Buckley isn’t the only Republican who is experiencing conflicting feelings about their party.

Posted in Get Outta Here | No Comments » RSS 2.0

links for 2006-09-13

September 12th, 2006 7:18:23 pm pst by Sterling Camden

Posted in Share the Love | 4 Comments » RSS 2.0

From tail to tale

September 12th, 2006 4:43:50 pm pst by Sterling Camden

Disclaimer: Amazon Associate.

Yesterday I finished reading The Long Tail, by Chris Anderson (thanks again, Randy). Even though I found the writing style to be a bit pedestrian, the book contained some valuable insights backed up by lots of research. The main point: niche markets, which have been largely underserved in the pre-web era due to scarcity of the means of production, distribution, and filtering are now becoming viable for commerce. Which means that individual tastes no longer need be dictated by the few hits that are able to reach the market.

I found the fractal nature of tails (tails within tails) an interesting observation as well. For example, in my industry (software development) my area of greatest expertise (Synergy/DE) lies pretty far down the tail of popular software development environments. Yet within that community, I’m sitting pretty much at the top of the curve.

People might be tempted to think, “Oh, we’ve discovered the Long Tail! So many diverse markets to be served! Now all we need to do is produce In-A-Gadda-Da-Vida decorative doilies and put them on the web, sit back and wait for the moolah to come rolling in.” Similarly to the way many first-time bloggers thought that getting an instant voice meant getting an instant audience.

Can people make real money from the Long Tail? Yes, in at least two ways:

  1. If you can choose select segments of the tail and serve those better than anybody else, then you can make an income that’s dependent on the size of that slice. Be the big frog in the small pond. The keys to success: quality of service and communication. When someone searches for your niche, Google had better know who you are.
  2. If you can aggregate a large portion of the tail (maximize the diversity of your offerings), then the sum of the divergent markets can be lucrative. Own all of the small ponds. The key to success: filters. Help users find what they’re looking for. Think Amazon.com.

In summary, Chris Anderson reveals a dimension to markets that has gone mostly unnoticed. You still have to work to develop a market, but you don’t need to target just the greatest hits in order to succeed.

Next on my reading list, something on the lighter side: Ulysses, by James Joyce.

Posted in Bound but not Gagged | 4 Comments » RSS 2.0

links for 2006-09-12

September 11th, 2006 7:20:22 pm pst by Sterling Camden

Posted in Share the Love | 5 Comments » RSS 2.0

How did you feel?

September 11th, 2006 5:01:51 pm pst by Sterling Camden

My daughter came home from school today and asked me, “How did you feel on September the 11th?”

At first, I didn’t comprehend how terrible it was. Back then, I used to start my day on the NordicTrac in front of CNN. They reported that a plane had hit one of the towers. I immediately thought “Damn terrorists. It’s probably Osama bin Laden.” But I was done exercising and turned off the TV before they reported about the second plane or the Pentagon. Nor had they specified the size and fuel load of the first plane. I thought it was probably a one-man suicide attack in a Cessna. I figured that, like the earlier bombing of the World Trade Center, the structure would withstand the blast.

Later, I woke up my wife and said, “I hope you don’t know anyone who works in the World Trade Center, because it was hit by a plane.” My wife grew up in northern New Jersey, and often visited the towers. She immediately got up and turned on the TV, just in time to see the first collapse.

We were stunned.

For months.

Any many ways, we still are.

How about you?

Tags: ,

Posted in Get Outta Here | 21 Comments » RSS 2.0

I thought this test was going to be about lifting pints…

September 11th, 2006 11:11:01 am pst by Sterling Camden

 

Your English Skills:

Punctuation: 100%
Grammar: 80%
Spelling: 80%
Vocabulary: 80%

It’s tougher than you’d think. Don’t cheat!

Thanks, Randy

Posted in Out of Nowhere | 6 Comments » RSS 2.0

links for 2006-09-09

September 8th, 2006 7:18:32 pm pst by Sterling Camden

Posted in Share the Love | 8 Comments » RSS 2.0